After reading this article, one of the leading Internet marketing training courses and membership sites within the industry will be revealed to you. First, enjoy these free tips!
Internet marketing – the ‘nuts and bolts’ basics
Internet marketing is a business model whereby an individual anywhere in the world can make money online by undertaking business via the medium of the internet.
On one side of any internet marketing transaction there is a seller and on the other side a buyer, with the seller earning a fee or commission for convincing the buyer to become a customer.
There is a huge range of different types of businesses that fall under the broad ‘umbrella’ of internet marketing but the basic concept never changes. There is always a seller somewhere who is selling to an individual or business somewhere else.
The first thing to understand from this simple explanation is that internet marketing is a truly global business.
It is entirely possible for a marketer in Anchorage to sell a product or service to a customer in Delhi. Nowadays, neither party would blink an eye lid in this scenario.
Now, you might be wondering how the Anchorage-based merchant is to deliver the product and how they get paid.
The answer to the question is that it entirely depends on the kind of product that the merchant in Anchorage sold.
The majority of internet marketers – particularly those who are new to the business – tend to focus on marketing and selling digital information products.
These are products that are delivered digitally via the medium of the internet. Thus, there is no physical delivery necessary with a product of this nature, hence, distance doesn’t matter.
The second factor to understand is how the payment is processed.
The answer is, very easily! This is another reason why digital information products are so popular with internet marketers.
What happens is, a recognized payment processing company pays them for the product before they release it to the customer. Both parties are therefore protected by the involvement of the payment processing company.
I mentioned earlier that there are many different variations on internet marketing businesses. Nevertheless, the majority fall into one of three broad categories.
The first option is to build a simple website on which you can sell advertising space.
The second alternative is to promote the products and services of an independent third party to generate a commission for every successful sale as an affiliate.
The third option is to create, promote, market and sell your own products or services.
Of the three internet marketing models, the first is the easiest to make money with because your website visitor just needs to click on your adverts for you to get paid. They do not need to spend money.
In the second example, the visitor needs to spend money so it is a little harder to generate an income. However, when you do so, you make more money than you would with option one.
Finally, you have your own products or services. There is a lot more work involved but a lot more profit as well.
In very simple terms, these are the basics of internet marketing.
Armed with these fundamentals, you should seek additional internet marketing reading to further your understanding of this simple but extremely profitable business. Perhaps you may be interested in signing up for the leading Internet marketing training course and membership site run by the Heron Academy Of Internet marketing.
Want To Learn More?
The Heron Academy is run by leading SEO expert Steven Heron. To kickstart your Internet marketing career with help from some of the leading experts within the industry, consider a membership at the Heron Academy today. For more details, visit the landing page on internet marketing training courses at Squidoo.
Further References:
Internet marketing training course space
